Wednesday 12 November 2008

A door in The Rocks leads to Australias best-kept wine secrets

Walk through the Heritage doors of Wine Odyssey Australia in The Rocks, Sydney and you embark on a true wine adventure – a sensuous exploration of some of Australia’s most highly regarded independent wineries, joined by some of its secret gems.

The launch of Wine Odyssey Australia (Tuesday 11th November) represents a landmark moment for Australian winemakers and consumers alike. The passionate conception of three successful businesswomen, Wine Odyssey Australia was created to provide a new way to go to market for Australia’s independent winemakers and help them to be appropriately rewarded for their world-class product.

Burgeoning wine lovers will discover a richer dimension in their wine experience - through a Wine Bar, Aroma Room and Tasting Theatre. Wine Odyssey Australia aims to introduce them to the rarely tasted treasures of Australian wine and the distinctive winemakers behind them, broadening wine awareness, expanding wine vocabulary, and ultimately deepening appreciation of and desire for premium Australian wine.

In the Wine Journey Room, you’ll unearth fifty exceptional Australian wines you’re unlikely to find outside of the cellar door - and can choose to experience them by serving yourself via a state of the art Enomatic pouring system to a tasting glass, half-glass or glass. Wine Journey cards (e.g. take a Chardonnay Journey, a Margaret River Journey) help you navigate your way around the wines.

The first list of fifty, which will be refreshed during the seasons, will include top names like Grange, Domaine A, Mount Mary, Bass Phillip and Moss Wood, interspersed with some of Australia’s best kept secrets such as Lamonts, Mayfield and Panorama.

Then there’s the Wine List of 200 premium Australian wines by the bottle. The wines have been expertly chosen by Sommelier Donna Freemen, who over the last ten years has worked with some of Sydney’s best restaurants (Pier, Aqua Dining, Prime, Flying Fish) including being a One Glass winner in this years Gourmet Traveller Wine List of the Year for her work at The Boathouse.

Since taste is inextricably linked to smell, upstairs in the unique Aroma Room you’ll experience fifty wine aromas that can help you give voice to the extraordinary flavours you’re experiencing. Then in a dimmed Tasting Theatre, you’re taken on a sensory journey through six of Australia’s very finest niche wineries – tasting their exquisite wines as, on screen, the great characters who made those wines share their passion, their stories and their secrets. The first six Wine Odyssey film partners are Lamont’s WA, Witchmount VIC, Pooles Rock NSW, Mayfield NSW, Brian Barry Wines SA and Panorama Vineyards TAS.

Rounding out the epicurean adventure, you can enjoy Wine Odyssey’s Food & Wine Flights – complementary combinations of small plate seasonal food and wine specially selected by the Wine Odyssey Chef Mark Beattie (formerly of the Royal Mirage, Dubai and The Green House, London). All food is selected to follow the principles of freshness and sustainability; 100% Australian and where possible using free range, GMO free, organic or biodynamic products. The restaurant will also provide for those with diet-related health conditions - gluten/wheat-free, dairy-free, and low sulphite wine choices.

The journey needn’t end there. Continue your explorations by selecting from more than 500 premium Australian wines in the Wine Store and on the Wine Odyssey Australia website.

Wine Odyssey Australia offers a revelatory voyage of discovery for wine lovers and when Wine Odyssey Australia reaches Toronto, New York and London, it will help share the extraordinary treasures of Australia’s most innovative winemakers with the wine lovers of the world.

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