Thursday 7 May 2015

Wolf Blass New Look Cellar Door Beckons with Black Label, Blending and Bromley


Press Release




South Australia's Wolf Blass Cellar Door in the Barossa Valley is offering several enticing reasons to drop in for a tasting, following a recent redesign.

Paying homage to Wolf Blass' iconic Black Label Wines, the most iconic red blend in the Wolf Blass stable, the Cellar Door has recently created an impressive Black Label Wall, showcasing the world's only collection of every Black Label vintage since the winery's inception in 1973. The wall is a tribute to the Black Label's unprecedented Jimmy Watson success, Australia's most prestigious and sought after wine award.  Black Label is the only wine in the country to win the coveted trophy a record four times.

For those who fancy themselves as an amateur winemaker, the Cellar Door is offering two educational and interactive wine experiences.  Guests can 'Blend it like Blass' by taking the Black Label's regional components and then using them to blend their own version of the reputable series. The experience is available for $40 per person for a minimum six guests.

If a more rustic tasting experience appeals, guests can taste 'Black from the Barrel'. The Black label comprises many layers of flavour in a complex composition of intense fruit characters, magnificent structure, a rich lustrous texture, long velvety tannins and a lingering palate. Visitors taste the two individual components directly from the barrels, alongside the current vintage Black Label Cabernet Shiraz. This is available for $20 per person.

Adding to the Cellar Door's charm, visitors can marvel over a new installation of a life size artwork, titled 'Wolfie', oil and acrylic on canvas, 2014, by one of Australia's most recognised artists and fellow South Australian, David Bromley. The painting, which hangs proudly on the Black Label Wall, was created as a celebration of Wolfgang Blass' 80th birthday. The artwork, depicting him wearing his trademark bow-tie, was entered in this year's prestigious Archibald Prize.

The state-of-the-art Visitors Centre and Cellar Door is an all-encompassing destination for guests visiting the region, offering interactive behind-the-scenes experiences while showcasing impressive memorabilia and artwork.

Wolf Blass is located at 97 Sturt Highway, one hour north of Adelaide. Opening hours are 10am – 4.30pm daily.  For more information visit www.wolfblasswines.com

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